It's a well-proven cookie-cutter formula. It works,

It's a well-proven cookie-cutter formula. It works. The entry level is a bit lower than it is for something like McDonald's. There are very clear directions on how to operate a Subway franchise. At the same time, the people owning the stores tend to be very entrepreneurial in their focus.

We've always said that we were not going to have a cookie-cutter approach,

We wear our cars. You can't just take a cookie-cutter approach.

This is not a cookie-cutter vehicle. This was specially designed.

I don't agree with the cookie-cutter mentality. It's maddening. It's sad and very frustrating.