I never trust an executive who tends to pass the buck. Nor would I want to deal with him as a customer or a supplier.

Responsibilities are given to him on whom trust rests. Responsibility is always a sign of trust.

The well-satisfied customer will bring the repeat sale that counts.

Courteous treatment will make a customer a walking advertisement.

Honor bespeaks worth. Confidence begets trust. Service brings satisfaction. Cooperation proves the quality of leadership.

Too many would-be executives are slaves of routine.