You have to make sure you start to influence the customer early on. You have to outthink and outsmart your competitors.

I'm not a walrus expert, but we thought it was unusual.

We've been working up there 15 to 20 years and we're really seeing changes.

It really is changing. We can see the impact.

This demonstrates the biological effect in an area so shallow that it doesn't take much to fundamentally change the system. It's a little sobering.

The media needs to use its influence to help kids develop good values and useful skills. Media can be a good ally for parents, and it can help kids see themselves as part of a diverse global community.