Why a new award? There's a special group of new players who have yet to fully develop at the club level but shine at the World Cup. They deserve a special homage because they have made their mark in history already. FIFA has the responsibility to help develop talent.

Andreas Herren

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Companies who have acquired these rights of course deserve to be protected against this so-called 'ambush marketing' by free-riders.

— Andreas Herren

It applies to all competitions throughout the world at any level. All matches of all types are covered.

— Andreas Herren

The new rules take effect essentially as soon as we can notify the associations by way of a letter. It's not going to take a long time. It applies to all competitions throughout the world at any level. All matches of all types are covered.

— Andreas Herren

With 64 games overall, and 100,000 spectators for each and every game, we will reach millions on a scale of incredible magnitude.

— Andreas Herren

FIFA strictly separates sports from politics.

— Andreas Herren