We want to demystify hydrogen and get ready to make hydrogen hybrids a much more accepted vehicle.

We see this concept as the first consumer ready hydrogen vehicle.

We're still the only manufacturer that's actually delivered a hydrogen vehicle (an FCX) to a customer.

Detroit is saying that the hydrogen vehicle is the vehicle of the future. But it's 15 years from now.

Hydrogen is not well known. People are used to going to their neighborhood gas station. Since hydrogen is less dense [than gasoline] there is a compromise in the range in refills.

We're not looking to sell one or two. We're looking for fleets [purchasers] that would take about five vehicles--something we can set up a service contract to deal with.