We sit around and b.s. a lot, some great ideas, some bad.

Too bad. Would have been months and then it would have started stinking.

That applies to girls, too, if they wear a fake one in.

We've come up with a lot of ideas, but we seem to be struggling on which are the most important.

We're in Madison. And Madison has some unique qualities to it and some unique concepts, ideas and openness about it. That's the way this contest is probably going to be run going forward.

Alicia is a very energetic workaholic. She's always thinking. We're always feeding ideas off each other, which generates huge cell-phone bills, by the way.