The sales force there all drive gray cars because it is the cheapest color. The chief executive and the chief financial officer share the same desk, paper and phone calls are rationed. Cost-cutting is a way of life, not a one-off activity.

Concepcin Moreno

Cars Cheapest Chief Color Drive Executive Force Gray Sales

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The sales force there all drive gray cars because it is the cheapest color. The chief executive and the chief financial officer share the same desk; paper and phone calls are rationed. Cost-cutting is a way of life, not a one-off activity.

— ConcepciÃ³n Moreno

CarsCheapestChief

- Why is depression the blues and not the grays?
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Don't blame the marketing department. The buck stops with the chief executive.

— John D. Rockefeller

I was the chief executive once, I've been there. My recommendation to anybody is don't go backwards.

— Stuart Rose

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I accept that responsibility and ask only that I be judged by my performance as its chief executive.