The growing influence of focus groups means we are all in danger of being excessively cowed by their feedback.

We analyzed information gathered from focus groups, ... From the feedback we received, the groups did not interpret the ads as vulgar.

Women in my focus groups, they say a bald man is trustworthy. He has nothing to hide.

Half the stuff I have done which has been successful would never have been made if it had been shown to focus groups.

In life, you know, they do this in focus groups; if you were in such and such circumstance, what would you do? Well, you never know what you're going do unless you're faced with it.

I don't have any focus groups on talent and programming. If I need five people in a mall to be paid $40 to tell me how to do my job, I shouldn't do my job.