Some people travel to escape. There's nothing wrong with that. But those who want to challenge themselves, to immerse themselves in the variety of talent and lifestyles available on this planet, must open themselves up.

TRAVEL to the developing world is a challenge for many people. They are often afraid of seeing the poor. They are afraid that something will be asked of them they can't provide, that their compassion will be tested and found wanting.

Despite a lack of the material wealth we so value in the West, many people in developing countries have fulfilling lives. So maybe we've missed the boat. Maybe happiness is not about affluence.

We go where we need to go, and then try to figure out what we're doing there.

On some of those long road trips, not a lot of people travel for those. They've probably seen the scores or heard about us, but now, they get to see the product.

Business is tough, now people are trying to travel but at much lower cost. (In total) business travel dropped by 12 percent from peak to trough,