Just about every company of every size is doing something. It really has engendered an amazing kind of response.

People are very concerned about what happens if we get another hurricane - and we're only halfway through the hurricane season.

In the last five or six years, there's been a sharper focus on contributions that apply to the interest of the business -- many corporations now have a philosophy of, 'When in doubt, leave it out,'

We advise companies to use one-third of their cash for a signature brand program.

It's all happening kind of fast. It's amazing the response we've gotten. It shows that all this has hit a raw, patriotic nerve, and we're attracting a cross-section of America -- everyone from CEOs to coal miners and aerospace engineers to corner-garage mechanics.

We purchased land, had it developed, and it was ready to go for a company that would be coming in the area.