It's not really a statement. We wanted to do a community art project and it turned out to be a runaway thing. It has become how we make sure (our products) fit all these people as best we can.

People have responded positively to stainless steel. You want something that blends in and matches your decor.

We have almost a cult-like following among older consumers. At the same time, we have just as strong a following from people in the 20-to-40 age range because the products look cool.

We owe it to our community to do it the right way.

We want to show the community how easily art can be a focal point to gather around in a social situation. You see people you don't normally get to talk to in a social situation, and brainstorm with each other about different things.

Art is so important. I extend a very special thank you to our community.