It's more customer-friendly. Most people, when they walk into the larger wine shops, kind of get lost. They don't really know where to look.

We're pretty frustrated. The industry is struggling, people are switching to wine and spirits.

Wine gives a man nothing... it only puts in motion what had been locked up in frost.

People can just stroll and go into the shops. The decorations should be plentiful.

When I took over two years ago, people were complaining about the unlicensed shops. That reflects on the whole industry.

It goes deep into the economy. A lot of people depend on the Ford plant, from the little lunch shops that are around the plant, to the hardware stores, to you name it.