If we only have 18 appeals, then that's pretty good.

To be honest with you, I think we match up pretty well with them.

Vanilla was on the list a few years ago. And vanilla is everywhere now, in toothpaste, sodas, candles, it's pretty much mainstream.

There actually is a pretty strong market, and it's totally untapped.

That was the first opportunity to sit down and do forecasting about what the specific classes the child will take, look at the transcript and just get a nice early contact. It seemed to me to be pretty well attended. A lot of parents have now met with somebody from their school.

We had to randomly distribute the students overloaded in that school into their second choice. That's the 30 students or so who got their second choice.