I don't think parents address the whole child. I think they fragment and they focus on education, and they neglect the social emotional side of child rearing.

For a lot of parents, it just seems like there are other concerns. They focus on education and staying out of trouble and by doing that they somehow believe that [financial security] will take care of itself.

He's very supportive of the new owners and is very happy that they are going to keep the focus on family entertainment.

I would have (entrants) focus on a commercial that their parents would like.

It allows the parents to focus as well.

We firmly believe it is the right and responsibility of parents to make decisions about what their child reads.