I don't know about you, but most of my exchanges with cashiers are not that meaningful.

I strongly believe that missionaries make better products. They care more. For a missionary, it's not just about the business. There has to be a business, and the business has to make sense, but that's not why you do it. You do it because you have something meaningful that motivates you.

It's not an experiment if you know it's going to work.

It is very difficult to get people to focus on the most important things when you're in boom times.

If you only do things where you know the answer in advance, your company goes away.

You know, we love stories and we love narrative; we love to get lost in an author's world.