I can understand building an open-source operating system.

It is (a) new platform and a new way to build applications that might not have been conceived before.

There are a lot of vendors out there trying to be cheaper than Salesforce.com or trying to offer more or different features. That is not the best way to compete against a market leader, though. Instead, you have to be offering something that is truly special.

Managing sales compensation has always been a difficult task. As products and product configurations continue to get more complex, more and more companies are trying to use incentives as a way to drive specific behaviors. There are so many variables to this that compensation challenges mount to the point where traditional solutions like spreadsheets no longer provide an adequate remedy.

They alluded to that, but we needed much more information.

This is the future. It makes it cheaper and easier for all kinds of companies to build apps, whether you're talking about enterprises or small businesses.