Communications are out,

I always know what I am saying, I just don't know what I said.

The mechanism [for wireless communications] is most likely to be based on WAP, which does not have end-to-end security,

Corporate communications will become a high-tech art, just as political communication is for Obama.

The point is not that angering people should be the goal for every brand. It's that attempting to avoid controversy at all costs is sometimes the riskier option. It can deprive a brand of its distinctiveness and edge. Too often, marketers strive to please the broadest number of people possible. The result can be communications that no one hates. But no one loves either.

When you go out on a football field, you are responsible for taking care of yourself. The more rules you get, the less players truly take care of themselves.