Bush talks of regime change or change of its behavior, which is the same. It means no Islamic regime.

We want our rights and nothing more, and we will resist until our last drop of blood.

They threaten us. Their threats and sanctions have made us independent.

This is a psychological war. This nation is not a nation to yield to such pressures.

Because they're sponges, it's better to incorporate it into their lives now rather than change behavior (later).

Customers like it because it's so simple for them. It doesn't require customers to dramatically change their behavior.