FastSaying
Your brand is your public identity, what you're trusted for. And for your brand to endure, it has to be tested, redefined, managed, and expanded as markets evolve. Brands either learn or disappear.
Lisa Gansky
Brand
Brands
Disappear
Either
Endure
Evolve
Identity
Learn
Markets
Public
Tested
Trusted
You
Your
Related Quotes
A brand is a voice and a product is a souvenir.
— Lisa Gansky
Brand
Product
Souvenir
I really like Kickstarter because you don't have to be a Medici to fund the arts and sciences or to get behind a big idea or a person that sparks your imagination. It's a type of microfunding directed toward creators.
— Lisa Gansky
Arts
Because
Behind
Some of history's cleverest business minds understood the power of share platforms, from the aggressive titans who made fortunes building the nation's railroads, to Conrad Hilton, who created the first premier brand of international hotels.
— Lisa Gansky
Aggressive
Brand
Building
HTC makes devices for others who put their brands on them. By having someone else's brand on it, you have to purchase that.
— John Kampfe
Brand
Brands
Devices
After 20 years of seeing Kelly, you need to evolve. If you don't evolve brands, they'll dissipate and go away.
— David Lipman
Brands
Dissipate
Evolve