You want to create a solid look, a solid identity, a solid theme for whatever marketing agenda you're doing.

Advertising design teaches you the fundamentals of building brands, copy writing, integrated marketing and graphic design is more focused on piece development.

Companies can give themselves a markedly European identity with the ending; .eu makes marketing without borders possible.

I can't think of another franchise that has taken this approach. This is a broad-based marketing push to do everything all at once. The TV show will support the video game and the video game will support the TV show.

The Best Marketing Is Education!

A platform is what defines your visibility with your audience.