When we say ‘our rulers’, we mean those who are engaged in the manipulation of symbols. We must consider ourselves a symbolic, semantic class of life, and cannot cease from being so… those who control the symbols rule us.Bankers, priests, lawyers,… politicians, [and news media] constitute one class [of our rulers] and work together. They do not produce any values but manipulate the values produced by others, and often pass signs for no value at all. Scientists and teachers also comprise a ruling class. They produce the main values mankind has, but, at present, they do not realize this. They are, in the main, ruled by the cunning methods of the first class.


Alfred Korzybski

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Every time you get angry, you poison your own system. -Alfred Montapert.
ALFRED MONTAPERT
It is conventional to call monster any blending of dissonant elements. I call monster every original...
ALFRED JARRY
It is easier to fight for our principles than it is to live up to them.
ALFRED ADLER
Television has done much for psychiatry by spreading information about it, as well as contributing t...
ALFRED HITCHCOCK
This paperback is very interesting, but I find it will never replace a hardcover book - it makes a v...
ALFRED HITCHCOCK
Here lies who, born a man, a grocer died. [Fr., Ne homme--mort epicier.]
ALFRED AUSTIN
The word 'listen' contains the same letters as the word 'silent'.
ALFRED BRENDEL
The greater the feeling of inferiority that has been experienced, the more powerful is the urge to c...
ALFRED ADLER
To be a human being means to possess a feeling of inferiority which constantly presses towards its o...
ALFRED ADLER
There is nothing to winning, really. That is, if you happen to be blessed with a keen eye, an agile ...
ALFRED HITCHCOCK
We should note that this latter type of shift was successfully amplified to a considerable extent by...
ALFRED KASTLER
On the day when two army corps may mutually annihilate each other in a second, probably all civilize...
ALFRED NOBEL
Do you know that my very first experience as a composer was a 'Concerto for Accordion?'
ALFRED SCHNITTKE
Every individual acts and suffers in accordance with his peculiar teleology, which has all the inevi...
ALFRED ADLER
For me writing biographies is impossible, unless they are brief and concise, and these are, I feel, ...
ALFRED NOBEL
By the time I was seven, I did a sonnet at Shakespeare's Globe theatre for Shakespeare's bir...
ALFRED ENOCH
Meanings are not determined by situations, but we determine ourselves by the meanings we give to sit...
ALFRED ADLER
Television has brought back murder into the home - where it belongs.
ALFRED HITCHCOCK
The only normal people are the ones you don't know very well.
ALFRED ADLER
One can state, without exaggeration, that the observation of and the search for similarities and dif...
ALFRED NOBEL
Capital is that part of wealth which is devoted to obtaining further wealth.
ALFRED MARSHALL
In the absence of any short term in common use to represent all desirable things, or things that sat...
ALFRED MARSHALL
In every age poets and social reformers have tried to stimulate the people of their own time to a no...
ALFRED MARSHALL
The price of every thing rises and falls from time to time and place to place; and with every such c...
ALFRED MARSHALL
Again, most of the chief distinctions marked by economic terms are differences not of kind but of de...
ALFRED MARSHALL
It is common to distinguish necessaries, comforts, and luxuries; the first class including all thing...
ALFRED MARSHALL
Producer's Surplus is a convenient name for the genus of which the rent of land is the leading s...
ALFRED MARSHALL
And very often the influence exerted on a person's character by the amount of his income is hard...
ALFRED MARSHALL
But if inventions have increased man's power over nature very much, then the real value of money...
ALFRED MARSHALL
Civilized countries generally adopt gold or silver or both as money.
ALFRED MARSHALL
Individual and national rights to wealth rest on the basis of civil and international law, or at lea...
ALFRED MARSHALL
The hope that poverty and ignorance may gradually be extinguished, derives indeed much support from ...
ALFRED MARSHALL
All wealth consists of desirable things; that is, things which satisfy human wants directly or indir...
ALFRED MARSHALL
Material goods consist of useful material things, and of all rights to hold, or use, or derive benef...
ALFRED MARSHALL
All labour is directed towards producing some effect.
ALFRED MARSHALL
In common use almost every word has many shades of meaning, and therefore needs to be interpreted by...
ALFRED MARSHALL
Consumption may be regarded as negative production.
ALFRED MARSHALL
One writes to make a home for oneself, on paper, in time and in others' minds.
ALFRED KAZIN
There is no gardening without humility. Nature is constantly sending even its oldest scholars to the...
ALFRED AUSTIN
Show me your garden and I shall tell you what you are.
ALFRED AUSTIN
Exclusiveness in a garden is a mistake as great as it is in society.
ALFRED AUSTIN
Public opinion is no more than this: what people think that other people think.
ALFRED AUSTIN
The glory of gardening: hands in the dirt, head in the sun, heart with nature. To nurture a garden i...
ALFRED AUSTIN
I am a misanthrope and yet utterly benevolent, have more than one screw loose yet am a super-idealis...
ALFRED NOBEL
I am a typed director. If I made Cinderella, the audience would immediately be looking for a body in...
ALFRED HITCHCOCK
I never said all actors are cattle; what I said was all actors should be treated like cattle.
ALFRED HITCHCOCK
There are many actors who have inspired me: Spencer Tracy for his incredible elegance and, of course...
ALFRED MOLINA