When we first did 'Modernist Cuisine,' I think most people in cookbook publishing would have said, 'This is insane.'

I think you would find almost anyone who stands up for their patent rights has been called a patent troll.

We have the only cookbook in the world that has partial differential equations in it.

One of the greatest things that Apple and Jobs were very good at doing was daring to do the very different thing. It's what I did with my cookbook, frankly.

People who grow up in a region doubtless have a better cultural awareness of their own cuisine, but it's also true that a lot of locals go to McDonald's, Applebee's and the like.

Cooking is an art, but all art requires knowing something about the techniques and materials. Using modernist techniques, you get more control, and that allows you to be more artistic, not less!