We've had hundreds of thousands of hits on our Web site in just the last month and a half.

He is part of a whole series of different things we're going to do at Fidelity.

We're reaching a whole new level pairing Fidelity Investments and Sir Paul McCartney.

People really relate to it. The response has been better than we expected.

He pretty much appeals to all age groups.

Pessimistic" is a word for "realistic" that optimists use to make themselves feel better (about their unrealisticness).