We're starting to quantify how we are using resources. As time goes on, that can be tied into budgeting much more specifically than we had in the past.

We had problems aggregating data. From an executive viewpoint, I have to look at what I am spending on a certain product category. It was difficult to aggregate that information.

We needed to be able to aggressively look at how we were spending the resources better than we could with a non-integrated system.

It was time to put something behind it and the ball was coming out good.

It's not like he's never played in a game before. We're not worried about Marcus. He's a big-time player. The apple doesn't fall too far from the tree. We don't have any questions about that guy.

I just realized how long it was since the last album, and where did the time go? You know?