FastSaying
We've got a great value proposition against Chromebooks, we are not ceding the market to anyone.
B. Kevin Turner
Against
Anyone
Got
Great
Market
Proposition
Value
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Apple makes great hardware. The reality is, in the OS, we see things differently.
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For commercial customers, we have invested in specialist mobile-first sales capabilities, and we are building out our device-selling channel.
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We have been investing in building a mobile-first selling capability by establishing the Consumer Channels Group to strengthen and align the device-selling motion and to expand our impact with OEM, retail channel partners and our operator channel, and by extending it with our opening of Microsoft Stores.
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We actually believe Windows 8 is the new era for the PC plus. We believe with a single push of a button you can move seamlessly in and out of both worlds. We believe you can have touch, a pen, a mouse, and a keyboard.
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We believe that Apple has it wrong: they've talked about it being the post-PC era, they talk about the tablet and PC being different; the reality in our world is that we think that's completely incorrect.
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