We think Boot Camp makes the Mac even more appealing to Windows users considering making the switch.

If you want to go back to one partition for the Mac, you just rerun Boot Camp and that comes up as an option — we make it very simple.

WWE is like showbiz boot camp.

These are all steps to convince Windows users -- particularly corporate Windows users -- that they can use a Mac with no problem.

Mac users have not been forced to deal with the storm of viruses and vulnerabilities that Windows users deal with on a daily basis, so they tend to feel that they are safer than their Windows counterparts.

I was in better shape when I went into boot camp than when I came out.