We just want to make educated decisions, and we believe this is the place to start. Before we try to create new demand for these products, we wanted to do it in a smart way.

It's great news to us. We get a significant amount of requests for bed and breakfasts.

The survey will give us a precise, in-depth picture of the tourists we attract and hope to attract. We'll learn about their preferences, attitudes and interests; the reasons they choose to go one place versus another.

Common sense tells us the university is the major catalyst, but beyond that, what is the tourism pull for Orange County as a whole? We really didn't know.

I was horribly shy all through grade school and high school. But somehow I got up the nerve to audition for one play in high school - 'Auntie Mame.' I got a small part as the fiancee who comes on in the end. I got laughs. I wasn't shy at all doing the part. I can do anything on stage and write it off as a character.

The fewer expectations you have, the better.