Ultimately, I'd love to see a legacy company that has alumni that come out of it and go on to create other big things. A maple-syrup mafia, a HootSuite mafia.

I often talk about the PayPal mafia out of San Francisco, people that were in PayPal and got out of PayPal and continue to reinvest in other start-ups and create a huge pay-it-forward type of network there.

If you know how to make software, then you can create big things.

It's no big thing, but you make big things out of little things sometimes.

The big things I've had are things I bought myself.

I'm just trying to do big things with my career all the time.