To position yourself as an expert, create content, write a book, build a blog, post on social media, and write articles for professional publications and news sites to build your intellectual portfolio of expertise. Repurpose content in a variety of ways.

Put in the time. To position yourself as an expert, practice, apply, experiment, volunteer, and work within your area of knowledge to deepen your own understanding as you build real-life experience.

Become a thought leader by taking an idea, belief, or process and turning it inside-out and upside-down. Bust beyond the box and shatter a few ceilings to go where no one has gone before. Make your mark by becoming a pioneer in your pursuits.

Your expertise can elevate your impressions to bring you to an entirely new realm.

When you have paid the price, earned the right, and done the homework to be called an expert, people perceive you differently.

To position yourself as an expert, share your knowledge with others. Deliver presentations and teach others on your topic. Look what TED Talks have done for normal people who simply presented their passion and thereby launched careers, fame, and fortune. Interact with your target market. Maximize use of the Internet and SEO.