FastSaying
To be persuasive we must be believable; to be believable we must be credible; credible we must be truthful.
Edward R. Murrow
Believable
Credible
Must
Persuasive
Truthful
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Truthful words are not beautiful; beautiful words are not truthful. Good words are not persuasive; persuasive words are not good.
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Good night, and good luck.
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A reporter is always concerned with tomorrow. There's nothing tangible of yesterday. All I can say I've done is agitate the air ten or fifteen minutes and then boom - it's gone.
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