This was the wonder of advertising; the complete absence of cynicism. It may have many mansions, but it has no room for Doubting Thomases.

I believe that there may well be a personal God out there - not a monotheistic God - that has got it in for me.

Back in 1948, a monomaniac called Korczak resolved to impose Crazy Horse's likeness upon a mountain. It took 50 years to complete the head, which measures 90ft from crown to chin. By comparison, the four presidents at Mt Rushmore seem modest.

Many years ago, when I lived in the mini-Siberia they call East Anglia, I was awakened in the early hours by the sound of a pantechnicon being loaded. Peeping through the curtains, I observed the grocer doing a runner with all his chattels and his family.

Advertising is the 'wonder' in Wonder Bread.

Literature is a house with many mansions.