This isn't going to be a huge money maker for the company. It's more of nostalgia.

If you can run the company a bit more collaboratively, you get a better result, because you have more bandwidth and checking and balancing going on.

You don't need to have a 100-person company to develop that idea.

If we were motivated by money, we would have sold the company a long time ago and ended up on a beach.

I think we played an awesome game. We gave them a run for their money.

I do not know another multi-national car company that would suffer the losses BMW has and at the same time