There's no track record in regards to turtles. There's a potential to cause a taking of sea turtle habitat.

Our organization and other organizations are looking at possible litigation to resolve these issues. We sincerely hope it doesn't come to that.

It is the county that has created the situation. They permitted the sea walls and allowed all this to occur in a manner that has resulted in all this controversy. The county should foot the bill.

This is a tough situation. If I were Scott, I would have acknowledged that potential to start with. Whether it really is a conflict or not, I have to leave that up to him.

While overall brand results are mixed, I am encouraged by the durability and potential of some of our major brands, given our inconsistent and relatively low marketing investments.

Pepsi Blue has the potential to reinvigorate the cola category.