There's a huge cloud of shame around art and business being seen as bedfellows.

If you stuck me in a room and gave me art-making tools but told me no one would ever see the results, I don't think I'd have much desire to make art. What I do comes from a deep desire to be seen and to see others.

I hate being ignored.

I think performance art comes from a simple place of wanting to express things beyond just sound.

Bands like Nirvana had theatrical sensibilities, playing with image, challenging assumptions people were making about them, the apex being Kurt Cobain in a dress to make a point.

Being good in business is the most fascinating kind of art