There is a major conservation with the front-loaders because they use less water. So we try to get our customers to use the more efficient washers and can charge less.

Stream is stream.

I'm at a loss to explain the conservation benefits of this,

We wanted something so people who are interested in the program can stay in touch. I think it's going to be especially useful for alumni who are out of the area now.

The reality is we're in a different marketplace, because general-interest magazines have come and gone.

We want you to find stories that are relevant, [that] you can apply directly to your life. Surprising, in-depth, contextual stories that help us make good decisions about the future.