There are some amazingly good wines for five dollars a bottle.

If you're just looking for a group of easy wines to drink (in the) summer, should you pay $30 a bottle? Absolutely not. Never start by buying the most expensive wines.

A wine steward's job is to know about their list. It makes no sense not to take advantage of that expertise.

A wine steward's job is to know about their list, ... It makes no sense not to take advantage of that expertise.

It is not true that there is a linear relationship between price and quality. A higher price doesn't mean its better. The higher you go in price, the quality differences get smaller.

People get it immediately. It's a fun way of remembering.