The year 2013 has been very difficult, with a lot of headwinds in almost every region and every business.

We book our exports forward for more than a year, and so we have a fixed rate. We do not get the spot rate that we see in the market every day.

I am a very hands-on person, and I like to be involved in driving my business.

In the U.S., we didn't have scale, and without scale, it's difficult to operate.

In business, you try to minimise risk.

We can reorient our products and business strategy because we are an agile organisation.