The retro trend in sportswear is also very big right now whether it's in footwear or sports jerseys.

Consumers are very aware of the economy and they don't want to pay premium prices anymore. They're shopping for value.

Young kids and teenagers are exposed to music celebrities a lot more than they are to athletes, and companies are capitalizing on that fact.

It doesn't matter who scores the points, it's who can get the ball to the scorer.

I've got a right to knock down anybody holding a bat.

With the rabid sports fan in Central Florida, it's the right emotional vein to tap to show their ... message.