The power of the understatement is enormous.

Always let people be surprised that you gave them more than you promised, faster than you promised, and that it was easier than you promised.

What gives life itself such a high value is death.

When it comes to negotiating diplomacy a pair of deuces beats hostility and four aces every time.

Better to have someone unhappy about your refusal to commit than angry with your failure to execute.

The hardest way to impress people is to try to impress people.