The longer the Coca Cola company waits to genuinely address the issues in India, the larger their financial liability becomes. It just doesn't make good business sense.

Coca Cola is culpable, and therefore liable for the serious problems that are affecting the lives and livelihoods of our people.

We reject the notion that a public relations strategy by Coca-Cola will solve the growing crisis in India. Just saying there is not campaign against them will not make it go away. The international campaign to put pressure on the company will continue to grow until Coca-Cola admits the liabilities it continues to incur in India.

Be a worthy company and clients will come.

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