The great thing about using the Internet and these various sites [to scout for talent] is that you can reach into that audience and find a person that already has 100,000 followers.

We are pleased and excited to welcome Vince as part of the team. His extensive experience as a respected editor in the field combined with his expertise in communications technologies makes Vince a strong addition to our research organization. Vince will play an integral role in further deepening our depth of research knowledge.

The fact that there is this spat between Arnold Schwarzenegger and his hometown is news. The ability for both sides to have their views exposed through various Internet means is far greater than it ever has been.

Film executives look at things like star power, film release dates, target audiences and soundtracks. This software is going to give you information that is probably already known.

The fact of the matter is that you can apply some discipline that gives you a range of success, but given the number of factors that ultimately contribute to success or failure of a movie, at best this model is only going to give you an idea.

The larger trend is the combination of using the Internet as an advertising vehicle and then portable devices as a way of extending that presence.