FastSaying

The company must now prove that online advertising is cost effective and integral to the marketing mix of traditional advertisers. There is an expectation that after six to nine months of calling on traditional advertisers, dollars will come pouring in. Our research suggests that turning 'toe-dipping' budgets into real dollars may take over two years.


Holly Becker

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BOBBY JINDAL This is a natural development as research shows that more consumers are spending a larger percentage...
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DAVID SANDERSON The financial services industry has seen advertisers a little more hesitant to come online, but that...
DAVID MINKIN Online advertising will serve as a catalyst for change in the traditional ad business. Media integra...
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SUSAN WOJCICKI This is one of the main biology buildings on campus. There are millions and millions of dollars of r...
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MICHAEL WOLF Online properties are moving into the traditional world and you will probably see a lot more of it o...
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CHARLES STROSS Our expectation is that there would be significant redemptions from the fund -- about $3 billion ove...
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ECKHARD PFEIFFER Advertisers have to find another way to deliver their message. Because of the decline in traditional...
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MICHAEL HARRIS As advertisers become more savvy about the in-theatre marketing environment and new digital projecti...
ROBERT MARTIN One is a brand that resonates with the online consumer ... and two, a very successful techno-marketi...
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KEVIN REILLY Let advertisers spend the same amount of money improving their product that they do on advertising a...
WILL ROGERS If you're in the business of selling advertising in the UK, traditional media has been pretty tough ...
DUNCAN EDWARDS The Games were very successful for us from an advertising standpoint. We met all of our financial go...
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BRAD ADGATE The Internet continues to be a vibrant and ever-changing channel, providing advertisers with broad o...
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RICHARD GREENFIELD As soon as the accord is concluded, we will get to work. We need six months and 20 million dollars.
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JOHN TSCHOHL She was like, it's going to cost me $100 dollars to drive my truck up there.' It might cost me six. ...
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AL NEUHARTH Our approach is that it's traditional for the nominee to be out there carrying the message and have ...
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VICTOR KOO When living is too sweet and swanky, it may be very hard to appreciate the simplest things in life. ...
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GARY F EVANS... The FDA did nothing to assure that the proper trials were conducted, but at the same time allowed ma...
ERIC TOPOL Most advertisers spend millions upon millions of dollars to buy commercial time during the Super Bow...
PETER DIAMANDIS ABC and Citadel differ quite significantly in both cluster size and geography, making it difficult f...
MARCI RYVICKER It's the first ever in the auto industry and a first for GM. We're trying to reach out beyond our tr...
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ERIC SHELTON Being present is being connected to All Things.
S. KELLEY HARRELL, M. DIV. You are looking at not spending any dollars and saying that the work that we have done on our buildi...
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FRANKLIN BECKER There were a lot of intelligent viewpoints on both sides.
RICHARD BECKER The first load, 50 pieces were soaking wet, ... We unframed everything, got them stable, lying flat ...
HEATHER BECKER They aren't Jeb Bush. They don't speak Spanish off the top of their head. They have to distinguish t...
GEOFFREY BECKER They've essentially abdicated responsibility for fuel economy to the automakers.
DAN BECKER What gets people into trouble with records now is that they want to build something up without subst...
WALTER BECKER There's no way we can hand-write all of the checks we have to write to vendors without the computers...
BRAD BECKER We had to do a lot of up-front setup. Companies can go out of business if they have a fire and haven...
BRAD BECKER We're totally dependent on computer accounting and record keeping.
BRAD BECKER Their client base is more sensitive to price increases than clients of fine restaurants.
BOB BECKER Once it's district, the coaches say there is no more getting better. (The coaches) just keep ... mak...
FRANK BECKER ...Erich Fromm wondered why most people did not become insane in the face of the existential contrad...
ERNEST BECKER The median amount of time from when the symptoms start to when they do die is four to five months an...
CHERYLE BECKER He came up to me and said, ?Can you buy me some toys?? We would have bought every toy store for this...
RICK BECKER How do we know there's not more out there. We have to figure out a way do that.
BILL BECKER He hit it with a hammer, and a sliver of metal came and hit him in the right eye. He had a pretty mi...
BILL BECKER She really gave up a year of her life.
BILL BECKER It has been a failure because the big industrial polluters, led by the United States, have failed to...
DAN BECKER We have a long way to go in our fundraising to meet the needs of people from Katrina, let alone what...
JOE BECKER There are amazing challenges and obstacles.
JOE BECKER The scope of this is just so huge. If you took New Orleans out of the equation, Mississippi and Alab...
JOE BECKER Hurricane Katrina is wreaking havoc for southeast Florida and the Gulf coast states. The Red Cross w...
JOE BECKER They said they thought he might be a burglary suspect.
JOE BECKER People create the reality they need in order to discover themselves
ERNEST BECKER Try repeating “man is an animal" a few times, just to notice how unconvincing it sounds. There see...
ERNEST BECKER