Sometimes you pay a premium to get what you want.

You get into sports with the idea that you want to win. If you aren't trying to win, what's the point in being involved? Once you do get involved, you realize the team draws so much from the community, and it would be nothing without the support of it. You've got to give back. It needs to be a two-way street.

They'd have to force me to take the All-Star Game. They take over the building, your season-ticket holders have to be in a lottery to see if they get tickets, and then they don't get a good ticket. Really, no good can come out of it, and all it can do is upset your fans.

People say you make your own luck; I don't think that's the case, but maybe you contribute to your luck by recognizing it and taking advantage of it.

When I gave up law to go into real estate, my mother said, 'How can you give up the law?' But she lived long enough to see the Bulls win all six championships. She would wear all six pendants at the same time. She could barely stand up.

When I got started, the Bulls weren't even that popular in Chicago. The Chicago Sting, the indoor soccer team, was outdrawing the Bulls. Now you can travel all over the world - Europe, Far East, Africa, wherever - and you see people with Bulls memorabilia or merchandise. It's incredible and the one thing I never could imagined accomplishing.