Since the beginning, HTC has focused on developing strong research and development capabilities and keeping a close eye on consumer, market and technology trends.

The advent of 3G technology will be market-oriented, and we will make it sure people can use wireless 3G services during the 2008 Beijing Olympic Games.

Operators should make full preparations for building networks, developing service offerings and nurturing the market.

It's something that's going to push technology, push our capabilities. It's going to push us to do more than we can do today.

There is usually an 'X factor' that is hard to define. For HTC, I think it is our culture. We embrace the best of our Eastern roots and combine it with the best of the Western cultures where we have leadership and offices. It makes the culture colorful as well as energetic and creative.

Within HTC, hundreds of ideas are tested and discarded to find those rare ideas that define the HTC user experience.