People underestimate the impact of a new reality.

Long ago a man said that the earth is round but people laughed at him and declared him mental patient.Now we all know who were fool that time.

Whatever has happened in my quest for innovation has been part of my quest for immaculate reality

All fiction comes from a little bit of reality, otherwise it would have no relevance. The fun is in innovation, take something real like this fair, and make it something larger than life.

Our goal is to drive growth and innovation in Europe by investing in the three core categories of Ketchup, condiments and sauces; infant nutrition; and meals and snacks.

The reality is regulation often lags behind innovation.