People say it's crazy, but I don't think it is. If we can eliminate the credit-card use, the third-party payments, or any of the illegal mechanisms, we can make it a whole lot harder.

What's been most important is letting people know the existence of the Web site and the fact that there's a special effort.

The people at the shelter had no idea whether the parents were alive or dead,

What our people are hearing in the shelters is that folks are afraid to sleep because they're afraid a picture of their loved ones will be posted on the shelter's bulletin board and they don't want to miss it,

There is a greater and greater demand for younger and younger kids. America doesn't look. People are shocked and horrified when they hear these girls' stories. They say, 'That doesn't happen here. It happens in Thailand. Or the Philippines.' But once you start shining a light on it, you find it everywhere.

So much of what we've done started in Louisville.