People like this product for two reasons. First, it is worm excrement. Then it is packed in a recycled plastic soda bottle.

It is a living product.

Since it is natural, it is more readily absorbed by the plants.

We even have some schools planning field trips to Home Depot just to see the products they helped make.

Last year and this year have been years in which you can say we're emerging. We're at least on the radar screen. This year we're hoping to break even. Then we're hoping for profitability in 2007.

In the Western world, it's the first product made from waste. The more of it we make, the less waste there is.