When you do research in international telecommunications, you look for business-plan flexibility. So a deal like this makes sense for Star, because it helps in directing more traffic through Star's network, while providing the flexibility of going into the retail business.... The retail minutes come in a large bucket of small chunks, instead of small bucket of large chunks -- this type of fit will only serve to help Star in redirecting its traffic.
— Mark Langner
BusinessFlexibilityResearch