Our store is about an experience. We wanted our store to be like a theme park in the mall, and that's really what they've helped us create.

We know what the (Friends2BMade) customers like: They like pink, pink and pink, and they like purple, purple and purple.

And, everyday is someone's birthday,

ever go that far.

Baseball is a significant part of the American landscape, as are stuffed animals, and that is why this partnership with the St. Louis Cardinals is such a fit. The Cardinals are our hometown team and we have been working with them for many years. Having a store in the new stadium was the logical next step in our relationship.

Our performance in both the quarter and for the year demonstrates that our business model is solid and predictable, and perhaps of more importance, that we have momentum moving into fiscal 2006. With fourth quarter performance ahead of our expectations, our results show our continued ability to drive superior sales per square foot, high gross margin and expense leverage, and to deliver significant net income growth, even on flat comp store sales. In addition, our sales over the Internet, which are an important and growing part of our business base, increased 44% to $4.0 million in the quarter, and for the year contributed $8.7 million to our sales.