Online trading represents a radical change in the relationship between brokerages and their customers. These 10 tips lay out some of the things investors should expect in this relationship.

There are assets here that do exist, and we remain hopeful.

Nobody should ever feel embarrassed if they've been victimized by a con artist.

They appreciate the fact that someone's taking time to talk to them.

Many of these folks are in very difficult straits. There are several investments where the investor has used their entire life savings and incurred enormous hardship as a result. It's truly heartbreaking.

I think that what we've got is a boutique-type operation. If we could get into a large chain, that would be awesome, but somehow I can't see us competing with Levi Strauss.